The Coaching Academy aims to help presenting start-ups to fine-tune their pitches.

Experienced coaches from relevant industry areas will work very pragmatically in an informal setting with those preparing to present at the Pitching Forum.
 
The format of the coaching sessions is divided into presenting slots: each ompany will have 5 minutes pitching time, followed by 7 minutes feedback from the coaches.

Coaching sessions will typically feature 25 companies and 10 coaches and will have similar setting to the shown below: